‘Finally Getting the Message: McLuhan’s Media Practice’
A lecture by Graham Larkin given at the Marshall McLuhan Salon, Canadian Embassy, Berlin, in 2011
A publishing research prototype by the Hybrid Publishing Consortium
View the player – https://mcluhan.consortium.io/
The Hybrid Lecture Player is a new open source platform release that allows you to turn lecture documentation into a multi-format publication.
The case study focuses on the long-running video documentation of an insightful lecture by the historian and curator Graham Larkin on Marshall McLuhan’s own experimental publishing and media practice. The player unpacks the lecture’s sections to transform it into a hybrid lecture environment that reveals the knowledge contained in the video in exciting ways, encouraging users to watch it further and engage with McLuhan archives.